Product Options That Load With the Page.
Many product-option apps depend on client-side JavaScript to fetch and inject fields after the page starts loading. NATIVE OPTIONS renders option fields with Shopify Liquid, so your options appear with the product page HTML and are designed to avoid option-related layout shift.
Core Web Vitals: The Performance Standard
Google uses these three metrics as ranking signals. Legacy options apps fail all three. Native Options passes every one.
Why Modern Operators are Switching
Legacy apps were built for a different era. NATIVE OPTIONS is built for what's next.
| Operational Feature | Legacy Apps | NATIVE OPTIONS |
|---|---|---|
| Rendering ArchitectureServer-Side Liquid (0ms) | JS Script Injection (Slow) | Native Liquid Engine |
| Visual StabilityCore Web Vitals (CLS) | High Layout Shift | Zero Jumps (Rock Stable) |
| Data OwnershipMetaobject Integration | Private App Database | Native Metaobjects (Yours) |
| Pricing ModelNo Variable Growth Tax | % of Sales / Tiered | Free to Install / Flat $19/mo |
| Development ModeRisk-Free Setup | Limited / Paid Trial | Always Free for Dev & Test |
Catalog-Wide Control in One Click.
Stop manually tagging products. Use our Dynamic Rules Engine to assign option sets by Collection, Vendor, or Tag from one place. Built for high-volume catalogs without forcing merchants to assign every option set by hand.
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Bulk Assignment: Update your entire catalog in seconds. Apply options globally to All Products, or filter by Collection, Vendor, or Tag.
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Visual Conditional Logic: Drag-and-drop IF/THEN flow builder—no JSON, no code. Show or hide fields based on what your customer selects.
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Emergency Undo: Risk-free edits. Every bulk action is logged with full snapshot—one click to roll back thousands of product assignments.
Clear, Transparent Pricing.
Manual Mode. Always free for developer environments, agency partners, and staging themes.
- ✓ Unlimited Option Sets
- ✓ 15+ Field Types (Swatches, Files, etc.)
- ✓ Individual Product Assignment
- ✓ Full Storefront Rendering
- ✗ Catalog-Wide Automation
Automation Mode. Built for high-volume catalogs.
- ✓ Dynamic Rules Engine (Collection/Tag)
- ✓ Bulk Catalog Assignments
- ✓ Automated Sync for New Products
- ✓ Inventory-Aware Smart Sync
- ✓ Priority Migration Support
Pro plan include a 7-day free trial. No credit card required to install.
Built Around Verifiable Shopify Architecture
Performance claims should come from how the app works, not from fake reviews or unverifiable benchmarks.
Server-rendered fields
Option markup is rendered through Shopify Liquid and Theme App Extensions instead of relying on a late-loading storefront injector.
Native metaobject storage
Option configuration lives in Shopify metaobjects, keeping the setup closer to your store instead of a separate black-box database.
Flat pricing
The Pro plan is $19/month with unlimited options, so merchants can scale option sets without per-option or per-order pricing surprises.
Zero Friction Switch
We'll port your options for you. No downtime. No hassle.
Scan
Provide your URL. We scan your existing legacy options.
Map
We map your variants to Native Metaobjects automatically.
Go Live
Keep the old app live while you preview NATIVE OPTIONS, then switch once the new setup is tested.
Frequently Asked Questions
How hard is it to switch from Bold or Infinite Options?
It's easier than you think. Our Migration Concierge team handles the heavy lifting—mapping your existing variant properties to our native metaobjects. You can build your new setup in the background and only switch when you're 100% ready.
Can product options affect Core Web Vitals?
They can. Product-option apps that inject fields after the page starts loading may add script work or layout shift. Native Options renders option fields with Shopify Liquid and stores configuration in metaobjects, which can reduce option-related layout shift. Actual results depend on your theme, media, other apps, and custom code.
Do you support inventory tracking for add-ons?
Absolutely. Unlike many competitors that just add "text" to the cart, we can link options directly to actual Shopify variants, ensuring your stock levels remain accurate.
Is there a limit to how many products I can manage?
No. Our Rules Engine is designed for catalog-level scale. Whether you have 50 products or 50,000, you can manage them all from a single interface.
How does Native Options load option fields?
Native Options uses Shopify Liquid and Theme App Extensions to render option markup with the product page instead of waiting for an external option script to fetch and inject fields after load. That architecture is designed to make fields available with the page HTML and reduce option-related layout shift.
What are Shopify Metaobjects and why do they matter?
Shopify Metaobjects are a native data storage system built into the Shopify platform. Native Options stores all your product customization data as Metaobjects within your own Shopify environment, not in a third-party database. This means you retain full ownership and control of your data. If you ever uninstall the app, your configuration data stays in your store, and Shopify's CDN caches it for fast storefront delivery.
How does Native Options affect my Core Web Vitals score?
Native Options is designed to reduce option-related layout shift because fields render with the page instead of being injected later. It can also reduce dependency on client-side option-loading scripts. Store-level Core Web Vitals still depend on your theme, images, third-party apps, and custom code, so measure before and after migration.
Does Native Options have a free plan?
Yes. The Free Developer Plan lets you configure unlimited option sets with all 15+ field types, assign them to individual products, and preview everything in your live theme—at no cost. It's ideal for agencies building in staging environments or merchants who want to test before committing. The Pro Plan ($19/mo) unlocks catalog-level automation: the Dynamic Rules Engine, bulk assignments across collections, and automated syncing for new products.
Can I use Native Options on Shopify Plus?
Yes. Native Options is fully compatible with Shopify Plus and designed for high-volume merchants. It works with Online Store 2.0 themes, supports the latest theme app extension architecture, and handles catalogs with 50,000+ products via the Dynamic Rules Engine. The flat $19/month pricing means Shopify Plus merchants save significantly compared to percentage-based or tiered competitors.
Built by AmerTech
We are performance-obsessed Shopify architects. After years of building custom themes for Plus merchants, we grew tired of slow third-party apps destroying the Core Web Vitals of our clients. Native Options is the result of that frustration—a native, server-side solution for the modern merchant.